![]() According to Onefinestay CEO Javier Cedillo-Espin, “As a customer told me, ‘Give me more destinations and I will stay with you more times.’” The company has recently added properties in Europe, Asia, Australia, the Caribbean, and Hawaii. Hotel-managed properties offer check-in with staff, 24-hour support services, professional cleaning, and toiletries. In 2016, it purchased Onefinestay, founded in London in 2010, which rents high-end private homes and apartments, as well as Squarebreak, which offers a variety of properties, and Travelkeys, which deals with vacation properties. “If I’m a Marriott customer, Marriott wants me to be able to find all my lodging needs on their website, whether it’s a business trip or family reunion,” Mody said.ĪccorHotels, which operates hotels in 100 countries, has made headway into the home sharing market in the past two years by taking over existing private rental companies. According to Makarand Mody, a hospitality marketing professor at Boston University, “Now, they see it’s the same travelers, just choosing different accommodations based on the occasion or situation.” Families tend to opt for multi-bedroom properties, while business travelers prefer hotels. ![]() It took hotel companies a while to recognize that companies like Airbnb were a real threat.
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